{"product_id":"goldwell-colorance-demi-color-acid-semi-permanent-hair-color-coloration-5bk-bright-ruby-2-1-oz-tube","title":"Goldwell Colorance Demi Color Acid Semi-Permanent Hair Color Coloration 5BK Bright Ruby, 2.1 oz Tube","description":"\u003cdiv\u003e\n\u003ch1\u003eGoldwell Colorance Demi Color 5BK Bright Ruby — Vibrant, Shine-Boosting Semi-Permanent Color\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003eBring salon-grade brilliance to every strand.\u003c\/b\u003e The Goldwell Colorance Demi Color Acid Semi-Permanent Hair Color in \u003cb\u003e5BK - Bright Ruby\u003c\/b\u003e delivers rich, luminous red tones with a gentle acid formula that enhances shine and conditions hair with every application.\u003c\/p\u003e\n\u003cp\u003ePresented in a convenient \u003cb\u003e2.1 oz tube\u003c\/b\u003e, this demi-permanent coloration is designed for precise, mess-free use — perfect for professional stylists and confident at-home touch-ups alike.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eVibrant, buildable color:\u003c\/b\u003e Bright Ruby (5BK) offers intense red depth that can be layered for stronger results or blended for subtle warmth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eGentle acid formula:\u003c\/b\u003e Conditions hair while depositing color, helping maintain smooth, glossy surfaces and comfortable scalp feel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSemi-permanent performance:\u003c\/b\u003e Long-lasting color payoff that fades gracefully, ideal for color refreshes, toning, or blending early gray.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSalon-precise application:\u003c\/b\u003e 2.1 oz tube allows targeted placement, minimal waste, and easy control for root-to-tip consistency.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eVersatile use:\u003c\/b\u003e Works beautifully on natural hair, highlights, and color-treated hair to enhance tone without aggressive lifting.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eTrusted brand through VIP Extensions:\u003c\/b\u003e Backed by VIP Extensions’ reputation for premium professional products and consistent, salon-worthy results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ci\u003eWhy choose Goldwell Colorance?\u003c\/i\u003e Its acid-based demi formula balances vibrancy with care — delivering glossy, conditioned color that looks natural and feels soft. Whether refreshing a red shade, enriching existing color, or experimenting with brighter tones, Bright Ruby 5BK is a reliable choice for stunning, head-turning results.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eKey benefits at a glance:\u003c\/b\u003e enhanced shine, conditioned texture, easy precision application, buildable pigment, and the confidence of a VIP Extensions recommended product.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"VIP Extensions","offers":[{"title":"Default Title","offer_id":47268615618731,"sku":"355797S","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0729\/7984\/1195\/files\/goldwell-colorance-demi-color-acid-semi-permanent-hair-color-coloration-21-oz-tube-color-5bk-bright-ruby-7339366.png?v=1782264349","url":"https:\/\/destglow.com\/products\/goldwell-colorance-demi-color-acid-semi-permanent-hair-color-coloration-5bk-bright-ruby-2-1-oz-tube","provider":"DestGlow","version":"1.0","type":"link"}